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Author: Kenn

Odd Pronunciations

Weird words are the bane of any script for a voice talent if they don’t know how to pronounce them correctly. Having to do an unpaid re-record as a result of a mispronounced word sucks. If you’re producing a script and your …

Call Me. Maybe.

Before the time where everyone has a smartphone and are contactable 24/7, getting in touch required physical mail or a traditional landline. Now, everyone is available all the time, no matter where they are. Social (media) etiquette now means that …

Show Me The Money

In every negotiation, voice talents hate to ‘leave money on the table’. This is when a client asks for your rate, and in being conservative in your quote to get the gig, you come in significantly below budget, so much that …

Repeat after Me: Thou Shalt Not Repeat!

Some words you cannot avoid saying again and again in a script – Brand Name & Product Name are obvious examples. For other words, you really should not. There’s nothing worse than hearing a word echo in your script – it’s …

Loading – What is it?

Scenario 1: Imagine you’re the marketing head at Mercedes-Benz, and you have a killer 30s ad that has to air in Germany, France, Britain and Italy. You get the voice done four times, once per national language. No problem. Then …

Keep Your Comments to Yourself!

If there is one thing that gets a voice talent’s goat, it’s a printed script that is a jumble of comments and markups: it’s impossible to read, and you’ll lose precious session time as the voice manually crosses out junk …

The Oxford Comma

The clients are in the control room, the voice talent is in the recording booth, everyone is ready for the magic to happen. “OK, we’re recording. This is Generic Script, Take 1.” The voice talent opens their mouth, out come …

Pick Two, Any Two

It’s an tried and true axiom – there are 3 options in any business transaction. Quality Speed Cost Clients can have any 2, but never all 3. In our voice work, we do not compromise – we record with a Neumann TLM103 …

How to Say 2017?

When the year comes up in a script, I’ve noticed half of of the time, the client & voice will have a quick discussion over how to say “2017” – two-thousand-and-seven or twenty-seventeen. At the turn of the millennium, everyone knew …

Neutral English – Does it Exist?

I get a LOT of requests for English language recordings and the client wants a “neutral accent”. My first reply is that they need to define ‘neutral’, because in my experience, there is no such thing. English is a brilliant language – …