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Tag: loading

Why We Insist on Seeing a Script

We received a request to quote for a 145-word script, which the production company estimated had a run time of around 1 minute. The word count made sense for a 60s spot. We did our sums for the chosen the …

Same Day Turnaround

Twice this week I’ve had a prospective customer call up in a panic, telling me they need a voice recorded the same day. The first one called at 9 pm Singapore time (UK-based client) and I told them that the …

No Hidden Extras

“Does that include the studio time for recording?” It’s an oddity when we are asked if our quote includes studio time for recording a voice talent. Sometimes, the question that follows our quote is way more blunt – “Any extra …

No Give Backs for Licensing

1. You walk into a McDonalds & order a Big Mac. Pay for it & walk out. Can you go back a day later and get a refund for your burger if you haven’t eaten it? 2. You book a …

Loading – What is it?

Scenario 1: Imagine you’re the marketing head at Mercedes-Benz, and you have a killer 30s ad that has to air in Germany, France, Britain and Italy. You get the voice done four times, once per national language. No problem. Then …